depaul corners

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Depaul's Nightstop relies on volunteers to provide emergency accommodation for homeless young people. We placed posters on either side of street corners where homeless young people are typically found.

The campaign appeared on BBC News, radio and 70 blogs – reaching 6 million people. On a £0 media spend (all sites were donated), total earned media value was £1,589,857. Volunteer increase equaled 6100%

D&AD 2 Graphite 1 Wooden
Cannes 1 Bronze 6 Shortlist
Clio 1Ssilver

Campaign Big 1 Finalist

Eurobest 1 Silver 4 Bronze

Epica 1 Gold

Kinsale 5 Gold